Don’t Let Another Chair Go Empty
Green Chair Campaign Launches
On January 25, 2010, Donate Life Ohio launched the Green Chair Campaign to raise awareness about organ and tissue donation and, ultimately, add more people to the Ohio Donor Registry.
The campaign is focused on a green chair as a symbol – when someone is seated in the chair, it can represent the hope and second chance at life that comes from donation. When the chair is empty, it can represent the loss of someone who died waiting for a transplant, as 18 Americans do every day. The chair also invites Ohioans to take a seat and talk about donation.
Several prominent members of the Ohio community have taken a seat in the Green Chair to support donation, including Governor Ted Strickland, The Ohio State University football coach, Jim Tressel, and Cincinnati Bengals quarterback and tissue recipient Carson Palmer. This trio joins several Ohioans who have been touched by donation and are featured in the campaign through TV ads, radio spots and viral videos.
Lifeline of Ohio, along with the other organ procurement organizations (OPOs) in the state of Ohio are joining together to execute the campaign through media appearances, events and social media outreach.
Watch the Green Chair Campaign video and share it with your friends: